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INSIDERAINBOW 2.0 Launch Delayed 12 May
Posted By: DC
We are experiencing some minor delays with our new 2.0 blog layout. For daily updates, make sure to check our Twitter Feed and Facebook Fan Page in the meantime until our new blog is up & running. We are hoping it will be back by the end of the week! Leave a comment. |
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InsideRainbow.Com 2.0 -- New BLOG Layout 07 May
Posted By: DC
InsideRainbow.Com launched in 2007 just before the fashion blogging really caught on. Three years later, with the advances in blogging technology and the emergence of so many blog-based fashion sites, it was time to take our store blog to the next platform. The new blog will have LOTS of new features including a MUCH IMPROVED sidebar. Posts will be easier to find, tagged by categories, and will have better links to Twitter and our other social networking sites. In preparation for InsideRainbow.Com 2.0, our web team has stepped up to the plate with new blog content. Expect to see more frequent updates including enhanced features about new arrivals, trending topics, merchandising, denim profiles, loyal shoppers and MUCH MORE! InsideRainbow.Com 2.0 will launch on May 12, 2010. Stay updated in the meantime through Twitter and give us your feedback on the new layout when it drops! Leave a comment. |
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TRENDING TOPICS: Spring Fashion Vol. 1 05 May
Posted By: KC
Whenever we go forward into a new season we always want to look and feel our best, and a great way to do that is to experiment with new trends. Going forward into the Spring/Summer 2010 season we wanted to give you a few ideas to help spice up the spring months to come. This week we wanted to show case 3 really easy spring trends to try out. Click READ MORE below to view images from our latest Trending Topics! Read more... Leave a comment. |
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YORVILLE EVENT: Gumball 3000 Rally Exhibit 05 May
Posted By: DC
The Business Improvement Area (BIA) of Yorkville posted a press release regarding tomorrow's amazing Gumball 3000 Rally. The release reads: This year, 120 prestigious and often, celebrity owned, vehicles will commence their 3000 mile journey in London, England on May 1 and will travel to Amsterdam, Copenhagen and Stockholm. Cars and drivers will be airlifted to Boston, where the rally will proceed north to Quebec City, and will then arrive in Bloor-Yorkville on Thursday, May 6th. Early the following morning, on its 7th day, the rally proceeds to the final destination in Times Square, New York City. This event is certain to draw huge media attention to our area, and we expect thousands of people to come out and view some of the most amazing and exotic cars in the world. The variety will be endless, from Aston Martins, Rolls Royces, Lamborghinis and Ferraris to American muscle cars and souped-up SUVs, eco-friendly hybrids, and some fully customized models, which have never been seen before This year’s Rally will include skateboarding legend Tony Hawk, rappers Xzibit and Eve, actors/entertainers Idris Elba and Jade Jagger, European rock stars and Middle Eastern Sheiks, plus many others who enjoy `Rich and Famous` lifestyles will participate in this year`s rally! Get a front row seat to the Gumball 3000 Rally by visiting Over the Rainbow between our later store hours (3PM - 8PM). For more information on the event, visit Gumball3000.Com Leave a comment. |
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TWEET FEED: Fidelity Denim F/W 2010 Launch 04 May
Posted By: DC
Fidelity Denim hosted an amazing launch event for all major & local media. All the buzz from the day was captured on our Twitter account. Lead designer Jason Trotzuk was on hand to answer questions about his amazing Fall/Winter 2010 collection. Can't for all our customers to see his latest creations. Stay tuned for lots of upcoming media coverage featuring Fidelity Denim! Leave a comment. |
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NEW RainbowJeans.com Updates! 03 May
Posted By: CL
The Web team at Over the Rainbow has been hard at work updating the Hot & Fresh section of our website with new spring and summer arrivals. Highlights include cropped denim and breezy dresses for ladies, and bright graphic tees and shorts for men. We are also featuring several new brands at the store, like Kid Dangerous, Shades of Greige, Nine Days, Outpost and G1, as well as year-round favourites like James Perse and Scotch & Soda. Browse our online catalogue at www.rainbowjeans.com and have a peek at whats new! Questions or comments? Drop us a line at info@rainbowjeans.com! Leave a comment. |
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IN THE PRESS - OTR x NOW! Life Style x Brave Leather 03 May
Posted By: DC
With the Spring weather in full bloom, accessories are a hot item for any outfit! Fashion columnist Andrew Sardone captures this trend very well in his latest Take 5 feature in NOW! Magazine. Amongst one of his chosen items was our neon yellow belt from Brave Leather. There is a whole selection of Spring accessories available at now Over the Rainbow. Click HERE to read the full feature in NOW! Magazine More previews of our Spring accessories at the link below... Read more... Leave a comment. |
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NEW ARRIVALS: Ladies Spring Outfits! 30 April
Posted By: KC
The weather is getting warmer and it looks like spring is here to stay, so come down to the shop to update your summer wardrobes We have all kinds of new brands, clothing, and accessories that could be just what you need to stay stylish this season. We have the much loved easy to wear contrast panel shirts from James Perse in fresh new colours, fun Juicy terry cloth rompers, accessories and lots more!!! Read more... Leave a comment. |
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RAINBOWJEANS.COM Spring 2010 Homepage Preview 28 April
Posted By: DC
Better late than never they say! RainbowJeans.Com just posted its Spring 2010 homepage, consisting of some preview images of seasonal outfits. The site has also been putting up tons of product in the Hot & Fresh and Shop sections. Expect even more updates this week on RainbowJeans.Com and some new arrivals posts right here on the blog! Don't forget that we've also beefed up our Twitter updates to include more details on new arrivals and re-stocks. Stay tuned daily for more updates! Leave a comment. |
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NEW BRAND: Shades of Greige 27 April
Posted By: DC
During our visit to the (capsule) shows in New York and Las Vegas, our men's buyers were smitten by one brand in particular. Shades of Greige was created in 2007 to offer a classic-looking, highly wearable products at affordable price points. The Spring 2010 offering consists of great varsity & nylon jackets, long sleeve stripe henleys and button down cardigans. Excellent fits, quality fabrics, and on trend with what our fashionable men are wearing for the new season! Click READ MORE to view a preview of the new Shades of Greige collection Full details will be available on RainbowJeans.Com very soon! Read more... Leave a comment. |
