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HELP HAITI: OTR X ToyWatch X Doctors Without Borders 08 February
Posted By: DC
TOY WATCH CANADA STANDS BY HAITI Press release: February 8, 2010 Toy Watch, is taking action to give its contribution to the relief initiatives already started to support the Haitian people. In efforts to raise funds, Toy Watch Canada has launched a limited edition watch to raise funds and awareness. 400 inscribed watches will be available for purchase at $300, with Over the Rainbow donating 100% of the proceeds to Doctors Without Borders Canada. The watch style is the ever-popular Neon, which has been sported by famous wrists such as Michelle Obama, Rihanna and Canadian trend-setters Tanya Kim and Dan Levy. The Haiti relief watch will be available in white, black, dark grey and purple. If you were planning on getting your own Toy Watch, now is the time to do it! Leave a comment. |
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IN THE PRESS - OTR X Kaitlin X BlogTO Street Style 08 February
Posted By: DC
Over the Rainbow's very own associate buyer Kaitlin has been receiving lots of attention from street style photographers. Her outfits have been featured Shopsterium, and now on BlogTO. A photographer was sent to the Bay & Bloor area to snap shots of trendy outfits. See what Kaitlin had to say about her outfit that day... View the full article online HERE courtesy of BlogTO Leave a comment. |
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IN THE PRESS - OTR Makeover Segment on CityLine TV 06 February
Posted By: DC
As reported on Twitter, our finest clothing & jeans was being picked for our appearance on CiytLine, a popular show on the CityTV network. Hosted by Sandy Pittana and Tracy Moore, our segment began with an interesting twist: a "blue jean makeover" of the CityTV security guards & mailroom workers. Afterwards, both Sandy and Tracy assembled some of our best womens jeans to discuss the importance of FIT in buying bottoms. CityLine concluded with a great looking fashion show, showcasing a variety of new Spring looks for 2010. We'd like to thank everyone at CityTV for having our clothes on the show, as well as our in-house style team for putting all the outfits together! View the full segment online HERE courtesy of CityTV Leave a comment. |
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70% off FINAL SALE -- NOW YOU SEE IT...Soon You Won't! 05 February
Posted By: DC
Over the Rainbow is hosting it's final markdown sale of the season. 70% OFF all Fall/Winter 2009 merchandise. Lots of great mens & womens products to buy. Remember that all 70% stuff is FINAL SALE, so purchase wisely. Our staff are always on-hand to help, so come see what's available. Now you see it...soon you won't! Leave a comment. |
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FRONT WINDOW DISPLAY -- Hudson Jeans 26 January
Posted By: DC
Our very first front window display just went up last week. The window features an electic motif of antique crochet & art, blended in with amazing product from Hudson Jeans. No questions about this brand; it's emerged as one of the best flap-pocket jeans on the market today. Hudson also introduced the Carly and Alex skinny fits, which have picked up steam as one our #1 fits in the entire store. Lots more styles to come from this mighty denim brand. Stop by the store to check out the window, and our great selection of Hudson Jeans! Click READ MORE to view images from the new Hudson Jeans window All wardrobing & design concepts courtesy of Don Collins from Pygmalion Installations Read more... 1 comment. |
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RECAP: Rotman Commerce P.I.C.S. Student Fashion Show 23 January
Posted By: DC
As mentioned on our Twitter page, Over the Rainbow was one of the sponsors of this years Professional Intelligence Conference & Seminars (P.I.C.S.). The event was hosted by the Rotman Commerce Student Association, who decided to conclude the evening with a student fashion show. Our friend Dejana from Shopsterium.Com was on hand to photograph the outfits in the fashion show, including the Weekend Wear runway. We are happy the event was a success, and thankful to Dejana for capturing our styled outfits! Click READ MORE below or visit Shopsterium.Com for a full recap! Read more... Leave a comment. |
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IN THE PRESS - OTR X Toronto Star X Canada Goose CEO 22 January
Posted By: DC
Toronto Star published an article in their Wednesday business section about Dani Reiss, who is the president & CEO of Canada Goose Inc. It is no secret that his companies' parka jackets are the hottest item in our market today. This article portrays a successful business model as well as the humanitarian nature of his company. It was nice to hear Over the Rainbow mentioned in the article as being one of the key stores selling their merchandise. We consider Dani Reiss a friend, and we encourage you to support his "Made in Canada" products. Read the full article here ONLINE courtesy of the Toronto Star Leave a comment. |
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FASHION SHOW: RCSA Presents P.I.C.S. @ Hart House 20 January
Posted By: DC
Over the Rainbow is a huge supporter of local fashion shows, especially student organizations involved with high schools or universities. As mentioned on Twitter a few days ago, the Rotman Commerce Student Association (RCSA) is hosting an event called Professional Intelligence Conference & Seminars (P.I.C.S.) this week at Hart House. The day is packed with workshops & luncheons, and concludes with the PICS Fashion Show, which is styled & sponsored by Over the Rainbow. If you are a U of T student, this is a must attend event! For tickets & more details, please visit the EVENT LINK If you are interested in our help with your fashion show, please contact us at info@rainbowjeans.com Leave a comment. |
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TRADESHOWS: OTR Attends PROJECT X ENK NYC X (capsule) 19 January
Posted By: DC
Over the Rainbow is once again heading back to New York City to attend a series of industry tradeshows in the area. We will be present at all the major event shows being hosted this year, from PROJECT to ENK New York to (capsule). These shows are a great way for us to catch up with our friends in the U.S. fashion market, as well as scope out hot new lines to premiere for Fall 2010. We are constantly travelling the world in search of the new trends, trying to put our names in the minds of all those new and old. Email us at info@rainbowjeans.com for more information about our store! Leave a comment. |
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IN THE PRESS -- OTR X PEACE Magazine X Edwin X AG 18 January
Posted By: DC
PEACE Magazine released their 95th edition just before the new year. Streetwear editor J.R. Ewing stopped through the shop to pick out some cool items for their fashion section. Some of the product showcased include vintage washed jeans from Edwin Japan and AG Jeans, as well as a down-tweed parka from Penfield (now on sale for 50% OFF). It's an amazing magazine for that "street style" feel. Definitely support home grown publications, and check out our featured clothing as well. Click READ MORE below for images from #95 PEACE Magazine! Read more... Leave a comment. |
